Legends about legends Brand ambassador integration
We have launched a new advertising campaign with the legendary brand ambassador, who’s as bold, daring, and fearless, as Parimatch itself. In a series of short fun videos, Mike Tyson himself in a role of an engaged player showcased the brand’s advantages on his own example. Because it’s easy, fun, and very comfortable to play and win with Parimatch.
The campaign has conquered all the levels of media space
We have presented videos about Parimatch might everywhere: across the Internet, on the radio and television, and of course on the streets - to ensure that brand will definitely be a part of its players’ lives.