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Hologram athletes of Parimatch

  • client

    Parimatch

  • category

    Creative

  • geo

    Ukraine

We redefined the visual style of the Parimatch brand and stressed it's high tech capabilities.

What can portray innovation better than holograms?

To create new key-visuals, we chose three main sports and created dynamic athletes: a football player, hockey player, and a fighter. To increase awareness, we moved away from the trivial blue holograms and painted them in black and yellow, which are primary colors of the Parimatch brand.


As a result, we got stylish, concise, and, most importantly, on brand images representing Parimatch’s values ​​and attracting user's attention.

Innovation will save the world!


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